Shopping Festival

ENDLESS CHOICES, JOYFUL SHOPPING

Park Street Lightscape

Kolkata’s Festive Hotspot!

Park Street, Kolkata’s Entertainment Hub, will light up with festive glory for the Bengal Shopping Festival, dazzling visitors with stunning lights and beautiful decorations that capture the essence of the celebration.

CITY-WIDE SHOPPING BONANZA

City Decked-up in Celebration

The festival will reach across the city, featuring over 5000 stores. Every participating store and mall will be decorated with the theme of the Bengal Shopping Festival, adding to the festive excitement.

Deals & Discounts

Exclusive deals, discounts, and special offers will be available across stores, malls, and more during the Bengal Shopping Festival. Shoppers can look forward to exciting promotions and unique offers, making every purchase a thrilling experience.

CITY-WIDE SHOPPING BONANZA

City Decked-up in Celebration

Deals & Discounts

Other Attractions

Many more exciting surprises to enjoy throughout the festival

CULTURAL & MUSIC ACTIVITIES

Cultural activities and musical events will be organised at Biswa Bangla Mela Prangan and other sites across Kolkata to enrich the festive atmosphere. These events would celebrate the rich cultural heritage of Kolkata

PARTICIPATION OF MALL

We are excited to invite you to participate in the highly anticipated Biswa Bangla Shopping Festival. We are confident that your involvement will greatly enhance your brand's visibility and boost customer engagement,

TOURISM

We will organize pandal hopping and tours of various heritage and cultural sites around Kolkata. Collaborations with tourism boards and travel agencies will help expand our reach. Special travel packages, curated cultural tours, and homestays will be actively promoted.

The fun will be manifold

THE 16-DAY INTERNATIONAL EXPO

While the EXPO wraps up in 5 days, the festival continues. The Biswa Bangla Shopping Festival, will start with the EXPO on September 20, 2024 and stay live for 16 days till October 5, 2024.

It will take the fun and festivities out of the confines of the Biswa Bangla Mela Prangan and spread it across the malls and shopping centres of Kolkata and other district towns West Bengal.

Lucky Draws

Exciting lucky draws will offer shoppers the chance to win fantastic prizes throughout the Bengal Shopping Festival.

Hourly Prizes

From 12 noon to 8 pm, every hour, customers can win one of 20 exciting prizes worth ₹4000 each.

Bumper Prize

Each day, winners will also win fantastic prizes like electronic gadgets, bikes, scooters etc., through Lucky Draw.

Mega Bumper Prize

At the end of the festival, winners can drive away with one of three incredible cars! Stay tuned for more details on these amazing grand prizes.

Bengal Shopping Festival

For the first time ever, Bengal is hosting a one-of-a-kind grand shopping festival across the state. Inspired by the heritage of Bengal, this 16-day-long extravaganza promises to be an unforgettable celebration of culture, commerce, and community.

Contact

WBIDC- Business Synergy Centre

Call: ( 033-22553754/724/890 )

West Bengal Industrial Development Corporation Ltd.
(A Government of West Bengal Undertaking)

Office: PROTITI, 23, Abanindranath Tagore Sarani, Kolkata – 700017, West Bengal.

Organised by

www.wbidc.com

Industry partner

www.ficci.in

Retail & Expo Partner

www.cwbta.in

ENDLESS CHOICES, JOYFUL SHOPPING